Theory of Why
”Why should my business do that?” Is a common question amongst all founders. They encounter new concepts or strategies and wonder how it would apply to their business and what the impact would be. On Theory of Why we are going to look at business concepts from a practical perspective. Breaking down the ins and outs of the business world and what we’ve seen as the best principles to follow to have success.
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Episodes
Wednesday Jun 21, 2023
Wednesday Jun 21, 2023
In 1941, the first ever television commercial aired before a Brooklyn Dodgers game on NBC. So as we come up on the 82nd anniversary of that particular event, how should we look at television commercials in a 2023 context? Let's get into it.Sponsor Info: KeyBank WebsiteWayne Media Group: Wayne Media WebsiteSpeakeasy WebsiteInstagramFacebookYouTubeHave any questions about the show? Contact us at: start@waynemedia.com
Wednesday Jun 14, 2023
Wednesday Jun 14, 2023
In 1920, Charles Ponzi defrauded investors of over 15 million dollars in what we now know as the Ponzi scheme. So what's a Ponzi scheme? What's a pyramid scheme? What's multi-level marketing? How does it affect commerce? Let's get into it!Sponsor Info: KeyBank WebsiteCGC Water Treatment InstagramFacebookWayne Media Group: Wayne Media WebsiteSpeakeasy WebsiteInstagramFacebookYouTubeHave any questions about the show? Contact us at: start@waynemedia.com
Wednesday Jun 07, 2023
Wednesday Jun 07, 2023
In 2014, arguably one of the most significant podcasts in American history released and changed the face of podcasting forever. What was the show? What was the impact? Let's get into it!Sponsor Info: KeyBank WebsiteWayne Media Group: Wayne Media WebsiteSpeakeasy WebsiteInstagramFacebookYouTubeHave any questions about the show? Contact us at: start@waynemedia.com
Wednesday May 31, 2023
Wednesday May 31, 2023
In 1976, the company that would go on to be the richest organization in the world was founded. What was the company? How can your business model what they did for ecosystems to have similar success? Let's get into it!Sponsor Info: KeyBank WebsiteWayne Media Group: Wayne Media WebsiteSpeakeasy WebsiteInstagramFacebookYouTubeHave any questions about the show? Contact us at: start@waynemedia.com
Wednesday May 24, 2023
Wednesday May 24, 2023
In 2023 Rob decided to shake up literally every single piece of software we use as a company just over 5 years in. Why did he do that? Let's get into it.Sponsor Info: KeyBank WebsiteWayne Media Group: Wayne Media WebsiteSpeakeasy WebsiteInstagramFacebookYouTubeHave any questions about the show? Contact us at: start@waynemedia.com
Wednesday May 17, 2023
Wednesday May 17, 2023
In 1861 a man was born who would go on to make significant innovations in the project management system. So much so that the tools he developed in that time, we still use to this very day. So who was this man and why does it matter for your small business? Let's get into it!Sponsor Info: KeyBank WebsiteWayne Media Group: Wayne Media WebsiteSpeakeasy WebsiteInstagramFacebookYouTubeHave any questions about the show? Contact us at: start@waynemedia.com
Wednesday May 10, 2023
Wednesday May 10, 2023
In 2005, Google started one of the most important tools for a small business to generate leads and become more known in their area. What is it? Let's get into it!Sponsor Info: KeyBank WebsiteWayne Media Group: Wayne Media WebsiteSpeakeasy WebsiteInstagramFacebookYouTubeHave any questions about the show? Contact us at: start@waynemedia.com
Wednesday May 03, 2023
Wednesday May 03, 2023
In 2018 Rob started the Wayne Consulting Group which was an organization built around helping small businesses become more effective both internally and externally. So how did a company that focused mainly on consulting grow into what it is today, which is Wayne Media and Speakeasy Podcast Network?Sponsor Info: KeyBank WebsiteWayne Media Group: Wayne Media WebsiteSpeakeasy WebsiteInstagramFacebookYouTubeHave any questions about the show? Contact us at: start@waynemedia.com
Wednesday Apr 26, 2023
Wednesday Apr 26, 2023
In 1954, Victor Gruen designed the first open air shopping mall in the United States. At the time of his death in 1980, Victor would be called the Founding Father of the American mall due to all of his influence and design work on both open air and closed shopping malls. So how does something like the design of a shopping mall impact how we as small business owners ought to think about our customers?Sponsor Info: KeyBank WebsiteWayne Media Group: Wayne Media WebsiteSpeakeasy WebsiteInstagramFacebookYouTubeHave any questions about the show? Contact us at: start@waynemedia.com
Wednesday Apr 19, 2023
Wednesday Apr 19, 2023
In 1852 Henry Wells and William Fargo founded an innovative startup company that helped people and businesses manage and build wealth. So how did Wells Fargo, a company that survived the banking panic of 1857, a half dozen or so recessions and the great depression go on to defraud millions of its users?Sponsor Info: KeyBank WebsiteWayne Media Group: Wayne Media WebsiteSpeakeasy WebsiteInstagramFacebookYouTubeHave any questions about the show? Contact us at: start@waynemedia.com