Theory of Why
”Why should my business do that?” Is a common question amongst all founders. They encounter new concepts or strategies and wonder how it would apply to their business and what the impact would be. On Theory of Why we are going to look at business concepts from a practical perspective. Breaking down the ins and outs of the business world and what we’ve seen as the best principles to follow to have success.
Episodes
Apr 12, 2023
Apr 12, 2023
27 min
In 2022 OpenAI launched a revolutionary artificial intelligence platform called ChatGPT, in just 6 months this platform has revolutionized both the small businesses and creative marketplace. So the question is, is ChatGPT good for business?Sponsor Info: KeyBank WebsiteWayne Media Group: Wayne Media WebsiteSpeakeasy WebsiteInstagramFacebookYouTubeHave any questions about the show? Contact us at: start@waynemedia.com
Apr 5, 2023
Apr 5, 2023
33 min
In 2004 Mark Zuckerberg launched the Facebook, a social media juggernaut that would go on to be worth over 500 billion dollars. Facebook's intent initially was to connect Harvard students on campus through the Internet. So what is the good, the bad and the ugly when it comes down to Facebook for small businesses?Sponsor Info: KeyBank WebsiteWayne Media Group: Wayne Media WebsiteSpeakeasy WebsiteInstagramFacebookYouTubeHave any questions about the show? Contact us at: start@waynemedia.com
Mar 29, 2023
Mar 29, 2023
31 min
In 1913, American industrialist, Henry Ford invented and implemented the modern day assembly line. This assembly line allowed Ford Motor Company to reduce the average amount of time it took to create a car from 12 hours down to just over 93 minutes. This also allowed Ford to create cars in larger quantities and at a lower cost. How does an invention that took place over 110 years ago factor into small businesses today?Sponsor Info: KeyBank WebsiteWayne Media Group: Wayne Media WebsiteSpeakeasy WebsiteInstagramFacebookYouTubeHave any questions about the show? Contact us at: start@waynemedia.com
Mar 22, 2023
Mar 22, 2023
33 min
In 1938, President Franklin Delano Roosevelt signed into law the fair labor standards act which did a lot of things, but chief of most, it put into practice for the first time in our nation's history, a federal minimum wage at a rate of 25 cents per hour. So how should business owners interact, talk about and utilize the minimum wage in a 2023 context?Sponsor Info: KeyBank WebsiteWayne Media Group: Wayne Media WebsiteSpeakeasy WebsiteInstagramFacebookYouTubeHave any questions about the show? Contact us at: start@waynemedia.com
Mar 15, 2023
Mar 15, 2023
26 min
In 1971, Phil Knight, who at the time was the co-founder of Nike was in search for a new logo for his company. He contracted graphic design student Carolyn Davidson to create what we now know as the Nike swoosh. He paid Carolyn $35. In Carolyn's perspective the logo represented Nike, the greek goddess of victory. On today's podcast Rob talks about whether or not Carolyn Davidson was underpaid for the $35 she received for making the logo of a company that would go on to be worth billions. So was she underpaid?Sponsor Info: KeyBank WebsiteWayne Media Group: Wayne Media WebsiteSpeakeasy WebsiteInstagramFacebookYouTubeHave any questions about the show? Contact us at: start@waynemedia.com