Theory of Why
”Why should my business do that?” Is a common question amongst all founders. They encounter new concepts or strategies and wonder how it would apply to their business and what the impact would be. On Theory of Why we are going to look at business concepts from a practical perspective. Breaking down the ins and outs of the business world and what we’ve seen as the best principles to follow to have success.
Episodes
Aug 30, 2023
Aug 30, 2023
21 min
In 2012 President Barrack Obama set the election news cycle ablaze when he said "If you've got a business, you didn't build that." So, entrepreneurs, did you build that? Let's get into it!
Sponsor Info:
KeyBank Website
CGC Water Treatment
Instagram
Facebook
Wayne Media Group:
Wayne Media Website
Speakeasy Website
Instagram
Facebook
YouTube
Have any questions about the show? Contact us at: start@waynemedia.com
Aug 23, 2023
Aug 23, 2023
30 min
In 2015, it was estimated that one out of every six business owners would seek the help of a business coach. How has business coaching affected the landscape of startups and entrepreneurs? Let's get into it.Sponsor Info:
KeyBank Website
CGC Water Treatment
Instagram
Facebook
Wayne Media Group:
Wayne Media Website
Speakeasy Website
Instagram
Facebook
YouTube
Have any questions about the show? Contact us at: start@waynemedia.com
Aug 16, 2023
Aug 16, 2023
17 min
In 2005 iTunes added podcast support to their software for the first time ever. Since 2005 to 2023 how has podcasting evolved and why are people so terrified to get behind the mic? Let's get into it.
Sponsor Info:
KeyBank Website
Wayne Media Group:
Wayne Media Website
Speakeasy Website
Instagram
Facebook
YouTube
Have any questions about the show? Contact us at: start@waynemedia.com
Aug 9, 2023
Aug 9, 2023
12 min
In 2016, Netflix released the documentary, the minimalists. How can the concepts and principles of minimalism be transferred into your business? Let's get into it.
Sponsor Info:
KeyBank Website
Wayne Media Group:
Wayne Media Website
Speakeasy Website
Instagram
Facebook
YouTube
Coffeezilla YouTube
Have any questions about the show? Contact us at: start@waynemedia.com
Aug 2, 2023
Aug 2, 2023
23 min
In 1991, the first website that was ever published was launched. This sparked a huge wave of website innovation, design, and SEO that spanned into the modern era where website functionality is critical to the success of most businesses. With that, what are some major red flags when looking at websites? Let's get into it
Sponsor Info:
KeyBank Website
Wayne Media Group:
Wayne Media Website
Speakeasy Website
Instagram
Facebook
YouTube
Have any questions about the show? Contact us at: start@waynemedia.com
Jul 26, 2023
Jul 26, 2023
24 min
In 1959 Julian Koenig developed one of the most famous advertisements ever created. What was the advertisement? How can good copywriting help your business? Let's get into itSponsor Info:
KeyBank Website
Wayne Media Group:
Wayne Media Website
Speakeasy Website
Instagram
Facebook
YouTube
Have any questions about the show? Contact us at: start@waynemedia.com
Jul 19, 2023
Jul 19, 2023
22 min
In 2010, the Small Business Administration started an initiative called Small Business Saturday. How effective has Small Business Saturday been and should you always shop local and shop small? Let's get into it.Sponsor Info: KeyBank WebsiteWayne Media Group: Wayne Media WebsiteSpeakeasy WebsiteInstagramFacebookYouTubeHave any questions about the show? Contact us at: start@waynemedia.com
Jul 12, 2023
Jul 12, 2023
27 min
In 2019, as Rob was getting the company off the ground, he made a critical mistake and lost $6,000 over the course of two days. How did that happen? Let's get into it.Sponsor Info: KeyBank WebsiteCGC Water Treatment InstagramFacebookWayne Media Group: Wayne Media WebsiteSpeakeasy WebsiteInstagramFacebookYouTube
Jul 5, 2023
Jul 5, 2023
23 min
In 2007 Facebook started business pages which led to an incredible boom in the digital marketing industry sparking agencies all over the country. How have digital marketing agencies failed small businesses? What questions should you ask so you don't fall under that same category? Let's get into it.Sponsor Info: KeyBank WebsiteWayne Media Group: Wayne Media WebsiteSpeakeasy WebsiteInstagramFacebookYouTubeHave any questions about the show? Contact us at: start@waynemedia.com
Jun 28, 2023
Jun 28, 2023
23 min
In 2003, Tom Anderson and Chris DeWolfe started Myspace. A platform they hoped would connect people to their friends, allow individuals to customize their profiles and of course, share music. What happened to Myspace that caused them to fail? How can we learn from their mistakes as small businesses? Let's get into it.Sponsor Info: KeyBank WebsiteWayne Media Group: Wayne Media WebsiteSpeakeasy WebsiteInstagramFacebookYouTubeHave any questions about the show? Contact us at: start@waynemedia.com